• eBay Advertising announced a new program to help it combat ad fraud called Ads.txt, which stands for Authorized Digital Sellers.
  • eBay uses Ads.txt to publicly declare the companies it authorizes to sell its digital inventory.
  • eBay Advertising is a division of eBay offering a suite of marketing solutions for brands and sellers.

    Source: https://www.ecommercebytes.com/2018/01/27/ebay-rolls-program-combat-ad-fraud/