Global ad spend forecasts show ‘a market in transformation, but not recession’ According to the Dentsu Aegis Network Global Ad Spend Forecasts January 2018 report, global ad spend growth is forecast to accelerate to 3.6% in 2018, up from 3.1% in 2017. The Asia Pacific region is expected to be the leading contributor to global ad spend growth this year. While China is still a high growth market, with an estimated 5.4% increase in ad spend in 2018, it has also showed signs of slowing down. Source: http://www.businessinsider.sg/global-ad-spend-forecasts-show-a-market-in-transformation-but-not-recession-report/ Share It! Share on Facebook Share Share on TwitterTweet Share on LinkedIn Share Send email Mail No related summaries.